What is WordPress?

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What is WordPress?

Although WordPress started off as a tool for blogs way back in 2003, it has evolved into an open-sourced content management system publishing software which powers over 31.4% of all websites on the internet.  To put this in context, Joomla – the closest rival to WordPress – has a market share of 5.9% of all websites on the net, putting … Read More

7 impressive reasons to use WordPress for your website

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7 impressive reasons to use WordPress for your website

You’re in excellent company when using WordPress as your tool to publish content on the web: from famous bloggers to news sites such as Bloomberg Professional, TechCrunch; celebrities such as The Rolling Stones and Katy Perry; and websites for famous brands such as Disney, Microsoft and the Whitehouse.gov. And if you’re curious about just which other famous personalities and brands are … Read More

Top 5 ways to monetise your WordPress Site

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Top 5 ways to monetise your WordPress Site

Your WordPress blog or website can be used in a variety of ways:  from providing strategic content for your visitors, serving as a means of optimising your site through WordPress SEO to providing an additional means of revenue. We take a look at the top 5 effective strategies for monetising your WordPress Blog and website. Affiliate Marketing Affiliate marketing can … Read More

8 WordPress SEO best Practices

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8 WordPress SEO best Practices

While many people think that WordPress is SEO friendly by default, there are a number of steps required to maximise your WordPress SEO opportunities. We take a look at WordPress SEO best practices to help your website and web pages rank on Google Search Results Pages (SERPs). 1 – Tags and Categories in WordPress When adding your blog content on … Read More

11 of the most popular types of blog on the internet

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11 of the most popular types of blog on the internet

So, you’ve decided to start blogging.  Great.  We also get it that you may be faced with the decision of the kind of blog you want to write, asking yourself what are the most popular blogs out there? And while there are many blogs on the web covering different industries, interests and experiences, you need to create a blog on … Read More

8 key pages to include in your WordPress Blog

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8 key pages to include in your WordPress Blog

A blog site provides an ideal place to enable your visitor to connect further with your brand and blog content. If you are a new blogger on the block, these pages can help you provide more information about who you are, establishing a meaningful context for your writing. We take a look at the 7 key pages to include in … Read More

5 essential SEO elements to optimise your website in 2018

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5 essential SEO elements to optimise your website in 2018

Search Engine Optimisation (SEO) uses strategies which assist your website in ranking higher on the Search Engine Results Page (SERP) of search engines like Google and Bing. Google provides a free service called Search Console which allows you to manage and monitor your sites presence on the Google search results page, providing you with insights about “how Google views your … Read More

Key elements of a strategic FAQ Page

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Key elements of a strategic FAQ Page

The FAQ or Frequently Asked Questions page is a deceptively significant page in a website, strategically contributing to the user experience while having a surprising SEO functionality as well. We look at the key elements of the strategic FAQ page as a platform for driving traffic and converting visitors into leads and customers. 1 – Layout of FAQ page Keep … Read More