seo
Creating content for each stage of the sales funnel
Awareness Stage This is the stage where you are discovered via search engines and social media. This stage is focussed on attracted and engaging a qualified prospect, someone who fits the ideal buying persona, who is most likely to engage in your content and move further down the sales funnel to become a lead. In…
Read MoreCreating content for each stage of the sales funnel
Awareness Stage This is the stage where you are discovered via search engines and social media. This stage is focussed on attracted and engaging a qualified prospect, someone who fits the ideal buying persona, who is most likely to engage in your content and move further down the sales funnel to become a lead. In…
Read MoreOptimise your webpage: on page SEO
How to optimise the elements on your webpage for on page SEO as follows: SEO stands for Search Engine optimization. This refers to various strategies and techniques which can be applied to increase a website’s ranking on a Search Engine Results Page (SERP). The higher the ranking on a SERP the more chance you have…
Read MoreOptimise your webpage: on page SEO
How to optimise the elements on your webpage for on page SEO as follows: SEO stands for Search Engine optimization. This refers to various strategies and techniques which can be applied to increase a website’s ranking on a Search Engine Results Page (SERP). The higher the ranking on a SERP the more chance you have…
Read More8 Key web design elements to drive traffic and sales
You may have established an online presence for your business, but does your website have the key web design elements to drive traffic and sales? Use these check points to ensure that you have the right components to maximise the effectiveness of your business website. 1 – Typography and layout Your visitor assesses your website…
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