Why your website has to be mobile friendly

Grahamseo, Web DesignLeave a Comment

Why your website has to be mobile friendly

We are still amazed by the number of websites we visit that are non responsive and do not look good on a mobile device. It makes no sense to us because surely the owners of these websites are using smartphones in the same way that everyone else is using a smartphone. I mean, surely they are searching for information and … Read More

7 key elements of impactful content

GrahamContent Marketing, seoLeave a Comment

7 key elements of impactful content

Content marketing involves the creation of relevant, valuable, impactful content which creates a connection with your target audience, establishing the foundation of interest in your brand in order to facilitate sales of your product or services. Online content comes in a variety of formats and categories as follows: Written content is created as eBooks to blogs through to social media … Read More

4 creative ways to use your Company Page LinkedIn banner

Grahambrand development, Content Marketing, seo, Social MediaLeave a Comment

4 creative ways to use your Company Page LinkedIn banner

The LinkedIn banner appears along with your company logo at the top of your LinkedIn Company Page. The banner creates a context or your logo and company, providing insight into your brand’s services and offerings. Used as a vehicle to attract attention and interest through images and messages, the banner can be used strategically to differentiate your company from competitors. … Read More

The 5 best free SEO tools you should start using today

GrahamseoLeave a Comment

The 5 best free SEO tools

You cannot just build a website and expect people to find it. Here are 5 free SEO tools that you can use to improve your own Search Engine Optimisation. Search Engine Optimisation is an ongoing venture. You need to be constantly working on your Search Engine Optimisation – to ensure you stay at the top of the Search results and … Read More

5 strategies for writing valuable evergreen content

GrahamContent Marketing, seoLeave a Comment

5 strategies for writing valuable evergreen content

Evergreen content is an essential part of a content marketer’s toolbox.  This content is not dependent on fashion or news of the day.  Rather evergreen content has an unchanging quality existing as an independent source of valuable information. This is quality content which transcends time, often encompassing global truths which remain relevant to people everywhere, without an expiration date. We … Read More

11 Point SEO Checklist for normal people

GrahamseoLeave a Comment

11 Point SEO Checklist for normal people

There is no point building a website if no one sees your website. Therefore, Search Engine Optimisation (SEO) is important. Without SEO, your website won’t rank highly in search engines. There are experts that can help you with your SEO but there are also things that you can manage yourself. The purpose of this article is to share with you … Read More

Is your website mobile friendly? Why does it matter?

Grahamseo, Web DesignLeave a Comment

Is your website mobile friendly? Why does it matter?

Statistics suggest there are 16 million smartphone users in Australia and this is projected to grow to nearly 19 million users by 2021. With the prevalence of 4G network coverage and the expected launch of 5G networks soon, mobile internet surfing is only going to increase. The importance of mobile friendly websites is not new. If you check out this … Read More

5 On Page SEO Factors You Cannot Ignore

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5 On Page SEO Factors You Cannot Ignore

Google has a number of factors when ranking websites. There are on page factors and off page factors to consider. On page SEO factors are generally more important. Google ranks them more highly. Here is your on page SEO Checklist to give your website the best chance of ranking in Google: Content Your content is the most important factor on … Read More

How to establish goals for a website

Grahambusiness, seo, Web DesignLeave a Comment

How to establish goals for a website

When it comes to creating your website, it is important to establish just what you intend the site to accomplish in terms of your business and marketing goals.  Used properly and strategically, a website can be a transformative tool for a brand, boosting sales, creating awareness and positioning a company top of mind in its industry. Whether your website is … Read More