seo
4 creative ways to use your Company Page LinkedIn banner
The LinkedIn banner appears along with your company logo at the top of your LinkedIn Company Page. The banner creates a context or your logo and company, providing insight into your brand’s services and offerings. Used as a vehicle to attract attention and interest through images and messages, the banner can be used strategically to…
Read MoreThe 5 best free SEO tools you should start using today
You cannot just build a website and expect people to find it. Here are 5 free SEO tools that you can use to improve your own Search Engine Optimisation. Search Engine Optimisation is an ongoing venture. You need to be constantly working on your Search Engine Optimisation – to ensure you stay at the top…
Read More5 strategies for writing valuable evergreen content
Evergreen content is an essential part of a content marketer’s toolbox. This content is not dependent on fashion or news of the day. Rather evergreen content has an unchanging quality existing as an independent source of valuable information. This is quality content which transcends time, often encompassing global truths which remain relevant to people everywhere,…
Read More11 Point SEO Checklist for normal people
There is no point building a website if no one sees your website. Therefore, Search Engine Optimisation (SEO) is important. Without SEO, your website won’t rank highly in search engines. There are experts that can help you with your SEO but there are also things that you can manage yourself. The purpose of this article…
Read MoreIs your website mobile friendly? Why does it matter?
Statistics suggest there are 16 million smartphone users in Australia and this is projected to grow to nearly 19 million users by 2021. With the prevalence of 4G network coverage and the expected launch of 5G networks soon, mobile internet surfing is only going to increase. The importance of mobile friendly websites is not new.…
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